How Does Instagram Count Views on Reels, Stories, Videos, and Igtv?
Instagram’s view count analytics help influencers and bloggers understand how to grow their accounts. These view instagram counts show them how people engage with their content. Knowing this also guides them on how to improve or boost their small accounts into fully-grown business accounts.
If you are an Instagram influencer or wish to grow your Instagram business account, bookstagram, or some other account, find out how Instagram view counts work.
How Do Instagram Reels Views Work?
Instagram reels made a breakthrough as soon as the feature was added to the app. The idea of having short, entertaining, and informative videos makes reels so popular. Here’s how reel views work on Instagram
Instagram adds 1 view for every time a reel is watched for over 3 seconds. 3 seconds is the minimum time a viewer needs to engage with the reel for a view to be counted.
For every repeated view of 3 seconds or more, Instagram adds a view to the view count.
Allow me to explain this through an example: you post a reel. Person “A” watches the reel for over 3 seconds one time. Your reel view count is 1. Now, “A” repeatedly watches that reel three times for over three seconds. Your reel view count is now 3.
Tip: A reel on the loop really helps boost the view count. If the reel gets played on the loop for over 3 seconds, it increases the view count.
How Does Instagram Count Views on Videos?
The view count strategy for videos on Instagram is the same as the strategy for reels. In other words, Instagram’s Video views work the same way as reel views. That is because videos are now treated as reels.
This means, if a video is played for over 3 seconds, it counts as 1 view. Repeated plays add additional views to the analytics.
In fact, if you view your own video/reel, Instagram counts that as a view as well. So, you can boost your own content by watching your own videos and reels.
How Does Instagram Count Igtv Views?
IGTV features longer videos than the videos posted on your reels and feed. The view count for IGTV also works differently than the view count for reels/videos.
IGTV has a specific duration for its videos, usually some seconds, for counting views. Moreover, IGTV provides two different sets of view counts. One shows how many individuals played/viewed your IGTV. The second shows how many times the video was played.
So, in IGTV, the analytics show you both the number of users who engaged with your video and the number of times they watched your content for.
How Does Instagram Count Story Views?
Now, story views are completely different from reels| videos| and IGTV views. Instagram Story Views show 1 view for 1 person who watched/viewed the story. It does not show the number of times your story was viewed, neither individually nor collectively.
Example: “A” viewed your story once, your story view count is 1. “A” viewed your story three times, your story view count is still 1.
How to Boost Instagram View Counts?
Now that you understand how view counts work on Instagram, it is also essential to understand what factors boost your views on Instagram.
To increase your engagement on your posts, you have to know the tips that work.
1-Hashtags
Relevant hashtags under your post improve the chances of your content appearing on people’s feeds. Instagram uses these hashtags to improve user experience, suggesting similar content as the one they have previously engaged in.
2-Location
Adding a location to your content also attracts more users from the area to engage with your content.
3-Increased Engagement
If you are starting out, it would be good to ask your friends and followers to engage with your posts by liking, commenting, and sharing your content.
Alternatively, you can add questions to your videos that users would likely answer in the comments.
4-Boost Post
You can also boost your post via Instagram’s boost feature. This will boost your post, making it appear in the feed of more people.
Note: This feature is not free, so you will have to spend some money to improve your account’s engagement.
Conclusion
This article answers your main questions regarding view counts on Instagram. If you are wondering how reel views | story views| video views| and IGTV views work on Instagram, this short read has you covered. Moreover, it shares tips with you to boost your account’s engagement and make you a successful Instagrammer.
